Project Airbus - New Logo

Post by **GaryG** » 26 Sep 2010, 08:11

Dear all,

You might have noticed from the tweet that PA is looking for a new logo/ corporate identity.

This thread shall serve as a main thread to show your ideas.

Hope we get confused which one is the best.

Regards

marf · Post by **marf** » 26 Sep 2010, 08:19

I'm not a creative mind but I like the new frontpage!

chappati_21 · Post by **chappati_21** » 26 Sep 2010, 09:09

I came up with those two ideas this morning guys, what do you think ?

Post by **esg** » 26 Sep 2010, 09:29

Crosspost from the private forums:

Seeing as how our current "logo"—emphasis on the inverted commas—is just the initials "PA" encircled, I figured we could probably use a proper one. However, none of us are graphic designers and that poses a bit of an issue. I think we might get somewhere if we all share our thoughts, and try to contribute in the design process.

In my opinion, the logo needs to have a theme—something to be based on, so that it's not just random shapes that sort of look cool 'cos it won't last. The silhouette of an aircraft is probably the obvious one, but it's been heavily used and abused, and it's uninspired, really. Our previous to last logo, for example, featured the easily recognisable Airbus wingtip fence.

Typography's also important. We need a font that sort of looks professional, but not too professional; a sans-serif font with sleek lines. I think Frutiger, Futura or Helvetica Neue would probably work. Things we'd then have to adjust would be the colours, weight, kerning, ligatures, etc.

Logos that endure the passage of time tend to be minimalist; just simple shapes and colours, i.e., the logo we'll adopt shouldn't (heavily) rely on any effects, or gradients, or whatever.

Thoughts?

And here's a site for inspiration

Post by **GaryG** » 26 Sep 2010, 10:28

Thanks for posting chappati.

Those are very nice....

Do like him/her guys !

Emirates006 · Post by **Emirates006** » 26 Sep 2010, 10:39

hey guys, i'm new here and i love all the PA planes you did, especialy the A380 in Tom Collins' Air France livery
and ehm, here is my logo, i made it with paint ^^

and another one i did, my best ^^

Atomic_13 · Post by **Atomic_13** » 26 Sep 2010, 11:10

Emirates006 wrote:[...]

Just saying..but the aircraft in the logo is a kind of misleading

Emirates006 · Post by **Emirates006** » 26 Sep 2010, 11:13

i know, but i couldn't find a A380 or A320 so i took this, it should stay for Airplanes in general.

Emirates006 · Post by **Emirates006** » 26 Sep 2010, 11:57

and a last (big) one ^^

itsimon · Post by **itsimon** » 26 Sep 2010, 12:51

the first results:

an older banner for A380 advertising may give some inspiration?

EDIT: and some more:

good website integration

an example for bright background

and for darker colors

come on guys, put on your drawings - i'd like to take some inspiration

Tranceaddict · Post by **Tranceaddict** » 26 Sep 2010, 15:11

WOW! I've gotta say some of you guys are really talented!

These are definitely good.. but i'd just like to say this - take some time to think about the application of the identity that will be needed. It has to have a recognizable logo, something that can be used as a thumbnail or a button! for example i mean.. Boeing/Airbus etc. They have logos that can be used without the text. One look at the logo and you know the company!

then there is the text too for "Project Airbus". Then the signature colors! I'm happy to see many of you know that blue has always been associated with PA and some of you have accurately taken both the darker and the lighter shades of Blue that PA has used in the past, so thats a great start!

There's clearly a lot of talent amongst everyone here

Cheers!

Post by **esg** » 26 Sep 2010, 15:19

Nice work, everybody, but please read my previous post: http://www.pairbus.com/board/viewtopic.php?p=7154#p7154

selcal77 · Post by **selcal77** » 26 Sep 2010, 17:32

here's an idea from me:

Variation on a theme:

Post by **esg** » 26 Sep 2010, 17:52

Kinda looks like Austrian's

Post by **GaryG** » 26 Sep 2010, 17:56

esg wrote:Kinda looks like Austrian's

And people, this is what PA needs. A logo is a picture which instantly reminds you of PA.

As an example, this picture reminded esg in Austrian without a single letter.

Be creative as well as associative when you think of the logo.

Keiffer94 · Post by **Keiffer94** » 26 Sep 2010, 18:06

I like selcal77 logo(the second one). Its quite nice

Emirates006 · Post by **Emirates006** » 26 Sep 2010, 18:09

i like selcal77' logos too !

itsimon · Post by **itsimon** » 26 Sep 2010, 21:32

Yea, information is always useful - what about this:

selcal77 · Post by **selcal77** » 26 Sep 2010, 23:24

Thanks guys!

airplan3z · Post by **airplan3z** » 27 Sep 2010, 01:49

hey itsimon, i made your first big picture my desktop backround

its beautifal , i would like that to be the logo.

airlinepainter · Post by **airlinepainter** » 27 Sep 2010, 09:15

When's the dateline for the last entries? Keen to do it, but don't have much time these few days.

Post by **esg** » 27 Sep 2010, 09:20

Haven't really set a deadline. As long as it takes to come across one we like/can improve on

NoseGear · Post by **NoseGear** » 27 Sep 2010, 15:24

I'm gonna have a solid crack at this since I have a very keen interest in this topic. Just don't hurry and choose something before i get my two cents in.

Edit: P.S. I think the wingtip logo you had was pretty iconic and i thought it was great.

NoseGear · Post by **NoseGear** » 27 Sep 2010, 16:25

Here's my first crack at it.

Oh and I used the legendary Helvetica

Post by **GaryG** » 27 Sep 2010, 18:28

If I would decide a logo, I would get the part from the first one, the line that goes from the 'R' to that sharklet.

IMHO, it would look awesome.

Regards

selcal77 · Post by **selcal77** » 27 Sep 2010, 18:32

Couple more, sorry guys it's tickled my creative bone! Last ones:

Post by **esg** » 27 Sep 2010, 18:38

I like the simplicity of this one

itsimon · Post by **itsimon** » 27 Sep 2010, 18:42

I also really like the last one

just one more draft:

chappati_21 · Post by **chappati_21** » 28 Sep 2010, 11:06

Well here's an other idea.

MisterZ · Post by **MisterZ** » 29 Sep 2010, 10:27

I love the last one of chappati_21.

dobrado · Post by **dobrado** » 29 Sep 2010, 16:31

I'd love to give this a try! Before I put pencil to paper and start sketching out ideas, I'd like to ask: What keywords would you use to describe Project Airbus? Here are a few I thought of (yes, there are some obvious ones!):

Flight
Sky
Technical
Sleek

-Ramon

Emirates006 · Post by **Emirates006** » 29 Sep 2010, 18:08

Hmmm, i would say flight !

Post by **esg** » 29 Sep 2010, 18:13

dobrado wrote:I'd love to give this a try! Before I put pencil to paper and start sketching out ideas, I'd like to ask: What keywords would you use to describe Project Airbus? Here are a few I thought of (yes, there are some obvious ones!):

Flight
Sky
Technical
Sleek

-Ramon

Free
Open
Creative

and there needs to be an allusion to Airbus

dobrado · Post by **dobrado** » 29 Sep 2010, 22:01

Not finished yet, but would like feedback on the direction I'm going with it:
I read the statement about Airbus's new logo, and thought to follow a similar process with the Project Airbus logo:

-From the Airbus website: "We have retained many of our logo’s original features – such as the iconic ball and the deep blue that characterise Airbus and which have helped build the brand into a global household name, with over 90 per cent awareness among the travelling public and a reputation as a leader in innovation and leading-edge technology
I kept the current style, while adding a reference to Airbus:

Bottom image is final product at this stage...

-Now, I think I need to tune it a bit to include more of the smoothness of Airbus aircraft. I'll post another image of that later.

-Ramon

P.S. No colors was done on purpose.

blascogm · Post by **blascogm** » 30 Sep 2010, 02:04

Saludos soy de Ecuador y seguidor de Project Airbus, les envío mi logo, espero que les guste....

blascogm · Post by **blascogm** » 30 Sep 2010, 03:12

SALUDOS de nuevo, aqui les traigo otra idea,,,

Emirates006 · Post by **Emirates006** » 30 Sep 2010, 14:01

dobrado wrote:Not finished yet, but would like feedback on the direction I'm going with it:
I read the statement about Airbus's new logo, and thought to follow a similar process with the Project Airbus logo:

-From the Airbus website: "We have retained many of our logo’s original features – such as the iconic ball and the deep blue that characterise Airbus and which have helped build the brand into a global household name, with over 90 per cent awareness among the travelling public and a reputation as a leader in innovation and leading-edge technology
I kept the current style, while adding a reference to Airbus:

Bottom image is final product at this stage...

-Now, I think I need to tune it a bit to include more of the smoothness of Airbus aircraft. I'll post another image of that later.

-Ramon

P.S. No colors was done on purpose.

i like them realy, keep it, especily the PA in black/grey is nice !! i think this is gonna win ^^

Post by **esg** » 30 Sep 2010, 14:35

Thanks everybody for your contributions so far!

blascogm · Post by **blascogm** » 30 Sep 2010, 19:58

Saludos he aquí.... otro diseño.... espero que les guste. Gracias

dobrado · Post by **dobrado** » 30 Sep 2010, 20:30

The process continues:

And finally, COLOR:

I'm not sure of the exact official colors, so I did my best to approximate.

-Ramon

Trevor de Verteuil · Post by **Trevor de Verteuil** » 01 Oct 2010, 02:35

Thought I'd do a little something just for fun.

Probably not my best work, it's been hard to focus lately for me.

Cheers

Emirates006 · Post by **Emirates006** » 01 Oct 2010, 12:29

now that is what i mean, this logo fits perfect to PA in my oppinion !! especialy the "blue ball" logo !

FLYPHOENIX · Post by **FLYPHOENIX** » 01 Oct 2010, 18:43

Dunno, any good?

harrihealey02 · Post by **harrihealey02** » 03 Oct 2010, 10:47

I have a good idea that I cannot producebut you can;
How about you have the Airbus 380 on the main page but make up your Project Airbus Paint onto the A380?
That is a good idea!

d4nny · Post by **d4nny** » 03 Oct 2010, 15:26

Mike74722 · Post by **Mike74722** » 03 Oct 2010, 15:32

im sorry, but i cant help but noticing the twitter feed on the homepage and how it says october 1th instead of october 1st. lol

selcal77 · Post by **selcal77** » 04 Oct 2010, 19:30

Couple more ideas from me:

Uploaded with ImageShack.us

selcal77 · Post by **selcal77** » 05 Oct 2010, 01:43

Uploaded with ImageShack.us

sknepper · Post by **sknepper** » 28 Nov 2010, 11:40

And in using the new Airbus fonts;

Post by **esg** » 28 Nov 2010, 15:45

We might very likely be sued if we use that.